Hoya Vision Care

I had the chance to explore what life feels like when seen through colored lenses. I researched the meaning behind each color in their collection, starting with peaceful, calming tones and gradually building up to vibrant, energizing hues. This work is deeply inspired by two of my favorite artists, Olafur Eliasson and James Turrell, who both masterfully use light and gravity as central elements in their art. 

Produced by – Peek Creative via Crush BE Creative Agency – Nomads, Fabian Hupfauf DOP – Daan Huttinga Styling – Eveline Briand Make-up and Hair – Giana Samira Gaffer – Zen Bloot 1st AD – Fabian van der Hulst 1st AC – Priet Velt Art – Allard Derksen & Gini Grootenboer Edit – Nick Read Soundmix – Aram Santy Grading – Gary Grade Intern – Demy Kleine Talents – Alanna Archibald, Kentaro Mitsumori & Sophie

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Basic Fit Global